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The sparkling communication of Melvita

When a market is highly competitive, the marketing managers of a brand search all possible ways to distinguish themselves from others. In...

Diane

18 nov. 20202 min de lecture

With the spread of social networks, it is more and more difficult for a brand to evaluate what consumers say or think, difficult also to...

Diane

14 nov. 20202 min de lecture

Little chat with a Melvita customer Last week, I had the chance to talk with a friend of Lili about organic products. Her name is Elsa,...

Diane

10 nov. 20202 min de lecture

The organic cosmetics market has been growing strongly for many years now, the trends and habits of consumers have changed. Brands are...

Émilie

7 nov. 20202 min de lecture