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How I went organic
The discovery... In May 2019 I watched a Youtube video from a French girl called Marie which channel is SleepingBeauty and It changed...

Diane
29 nov. 20203 min de lecture


A strong brand image
Becoming a leading brand in the French organic cosmetics market, Melvita offers a fresh and sparkling marketing. As you may know, I...

Diane
26 nov. 20202 min de lecture


A promise kept on packaging
A sustainable commitment Nowadays a lot of green brands are taking place in the market and that’s good news ! People’s mindsets are...

Diane
22 nov. 20203 min de lecture


The sparkling communication of Melvita
When a market is highly competitive, the marketing managers of a brand search all possible ways to distinguish themselves from others. In...

Diane
18 nov. 20202 min de lecture


Who hides behind a #Melvita ?
With the spread of social networks, it is more and more difficult for a brand to evaluate what consumers say or think, difficult also to...

Diane
14 nov. 20202 min de lecture


Talking, sharing, loving...
Little chat with a Melvita customer Last week, I had the chance to talk with a friend of Lili about organic products. Her name is Elsa,...

Diane
10 nov. 20202 min de lecture
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