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How I went organic
The discovery... In May 2019 I watched a Youtube video from a French girl called Marie which channel is SleepingBeauty and It changed...
Diane
29 nov. 20203 min de lecture
Avril, this young environmental friendly brand
Avril’s objective is to become more and more virtuous and to limit at the maximum their impact on the environment. To do so, they try, on...
Lili
28 nov. 20203 min de lecture
The country of origin effect
The original brand, Antica Erboristeria, was founded in Rome in the sixties by an Italian man passionate about plants and their benefits....
Faïrouz
27 nov. 20203 min de lecture
A strong brand image
Becoming a leading brand in the French organic cosmetics market, Melvita offers a fresh and sparkling marketing. As you may know, I...
Diane
26 nov. 20202 min de lecture
1, 2, 3, 4 promises of Avril…
Avril takes great care in offering its customers four different values that are fundamental for the brand. Organic The first promise that...
Lili
24 nov. 20203 min de lecture
The surprising power of aromatherapy
If, like me, you are intrigued by the crazy adventures of Sanoflore aromatherapy, stay with me to find out more! Once upon a time, a...
Émilie
23 nov. 20202 min de lecture
A promise kept on packaging
A sustainable commitment Nowadays a lot of green brands are taking place in the market and that’s good news ! People’s mindsets are...
Diane
22 nov. 20203 min de lecture
Organic & big company: incompatible?
It is quite easy to get lost in the plethora of organic labels. Are they sincere? What is their bill of specifications? Let us look at...
Faïrouz
21 nov. 20202 min de lecture
Zoom: Aqua magnifica range
Now let's talk about the visible results ! I will be able to be more transparent with you and reveal to you my opinion and my feedback...
Émilie
19 nov. 20202 min de lecture
Behind Sanoflore… the impact of a large group L'Oréal
Since the attractiveness and the development of the natural, bio and ethics brands I have the impression to be blamed and pointed at as...
Émilie
15 nov. 20202 min de lecture
Talking, sharing, loving...
Little chat with a Melvita customer Last week, I had the chance to talk with a friend of Lili about organic products. Her name is Elsa,...
Diane
10 nov. 20202 min de lecture
Instagram Marketing 101 with N.A.E.
When it comes to communication and consumer relationship, Instagram is an amazing tool. It has become increasingly important for brands...
Faïrouz
9 nov. 20202 min de lecture
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